Dyer Color Theory Part 1

As a dyer, it’s so important to know your color theory! Of course you’re familiar with the color wheel, and you know what colors work well next to each other and harmonize based on their positioning, but being a dyer is a lot more than having ‘basic’ color theory knowledge. It’s all about color layering, too. Today on the blog, we’re going to run through basic color theory, and in part 2, we’ll...

How to get on Instagram’s “Explore” page

And why you want to be there!

Way back in Instagram History, there was a “Popular” page, where the most popular posts on Instagram could be viewed and it was usually a mess of celebrities, cats, and memes, all posted by the same few enormous accounts. Years have past and the Instagram algorithm, an ever-evolving machine learning that analyzes each user’s Instagram behavior, has ushered in a new...

March 08, 2019 — Rob Colon

How to get on Instagram’s “Explore” page

And why you want to be there!

Way back in Instagram History, there was a “Popular” page, where the most popular posts on Instagram could be viewed and it was usually a mess of celebrities, cats, and memes, all posted by the same few enormous accounts. Years have past and the Instagram algorithm, an ever-evolving machine learning that analyzes each user’s Instagram behavior, has ushered in a new...

March 08, 2019 — Rob Colon

Understanding Instagram’s Algorithm

Instagram’s latest algorithm update + how to enjoy to the fullest.

A few times each year, Instagram updates their algorithm, AKA the wizardry that organizes your feed, helps you find new content, and determines how many (or how few) users see your content. The algorithm is usually a source of stress for business owners, whose primary complaint is that “if you aren’t paying for ads, your posts...

Understanding Instagram’s Algorithm

Instagram’s latest algorithm update + how to enjoy to the fullest.

A few times each year, Instagram updates their algorithm, AKA the wizardry that organizes your feed, helps you find new content, and determines how many (or how few) users see your content. The algorithm is usually a source of stress for business owners, whose primary complaint is that “if you aren’t paying for ads, your posts...

When (and why!) it’s a good idea to hire a business coach for your indie dyeing business

Stuck in a rut or in an uncomfortable growth phase? Overwhelm at the sight of your to do list, no joy anymore at the dye pots and terror when thinking about posting on Instagram? Hanna Lisa Haferkamp shares when and why it might be a good idea to find yourself a business coach.

You’re stuck, and you don’t know what to do.

I firmly believe that a business doesn’t have an “end point”. Every...

When (and why!) it’s a good idea to hire a business coach for your indie dyeing business

Stuck in a rut or in an uncomfortable growth phase? Overwhelm at the sight of your to do list, no joy anymore at the dye pots and terror when thinking about posting on Instagram? Hanna Lisa Haferkamp shares when and why it might be a good idea to find yourself a business coach.

You’re stuck, and you don’t know what to do.

I firmly believe that a business doesn’t have an “end point”. Every...

How to Host a Successful Crowdfunding Campaign, Part Two

Continuing our series on crowdfunding success from this post, today we’re diving into the aspects behind getting the word out–one of the biggest challenges for most Kickstarter campaigns! 

Strategize authentic cross-platform engagement in the primary places your community gathers.

We live in the age of lean entrepreneurship, and marketing is not exempt from this trend. What are the top three...

How to Host a Successful Crowdfunding Campaign, Part Two

Continuing our series on crowdfunding success from this post, today we’re diving into the aspects behind getting the word out–one of the biggest challenges for most Kickstarter campaigns! 

Strategize authentic cross-platform engagement in the primary places your community gathers.

We live in the age of lean entrepreneurship, and marketing is not exempt from this trend. What are the top three...

How to Host a Successful Crowdfunding Campaign, Part One

Thinking of pursuing some crowdfunding for a new product line, collection, big collaboration, book, or project? Amelia Bartlett shares her tips for building a successful crowdfunding campaign, regardless of your end goals. Even if you don’t want to pursue crowdfunding, you’ll learn about business plans and structuring budgets in this informative piece.

Hosting a Kickstartercampaign is akin to your...